Filter by category to find the cleanest alternative for every product in your home.
Bleach releases chlorine gas, irritates airways, and leaves toxic residue on surfaces. Branch Basics is a plant-based concentrate that cuts grease naturally.
Shop the Swap âConventional detergents contain 1,4-dioxane and synthetic fragrances that absorb through skin. Molly's Suds uses clean, biodegradable ingredients.
Shop the Swap âSynthetic air fresheners contain phthalates and benzene that linger in indoor air. Try diffusing essential oils for a clean, natural scent.
Shop the Swap âSulfates strip hair's natural oils; parabens are linked to hormone disruption. Innersense uses certified organic botanicals for a truly clean wash.
Shop the Swap âAluminum compounds in antiperspirants are absorbed through the skin and linked to estrogen disruption. Native neutralizes odor without blocking pores.
Shop the Swap âChemical sunscreens like oxybenzone penetrate skin and disrupt hormones. Badger's mineral zinc oxide sunscreen sits on top of skin and is reef-safe.
Shop the Swap âMany conventional diapers contain dioxins, fragrances, and chlorine against baby's most sensitive skin. Eco Pea diapers are free from all harmful chemicals.
Shop the Swap âBaby products marketed as "gentle" can still contain parabens, mineral oil, and synthetic fragrances. Earth Mama uses certified organic ingredients.
Shop the Swap âGlyphosate in Roundup is classified as a probable carcinogen. Natural vinegar-based weed killers are just as effective and completely safe for your family.
Shop the Swap âPlug-in air fresheners continuously emit VOCs and synthetic chemicals into your indoor air. PURA uses plant-based, EWG-verified fragrance oils.
Shop the Swap âRefined seed oils are high in omega-6 and oxidize at high heat, creating harmful free radicals. Avocado oil is stable, clean, and perfect for high-heat cooking.
Shop the Swap âTap water can contain chlorine, fluoride, heavy metals, and PFAS. A Berkey filter removes contaminants for clean, great-tasting water every day.
Shop the Swap âPTFE coatings flake and off-gas toxic fumes when overheated. Cast iron is naturally non-stick when seasoned, lasts generations, and adds iron to your food.
Shop the Swap âPlastic containers leach BPA and phthalates into food, especially when heated. Glass and stainless steel are inert and never contaminate your food.
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